Vera Brljević is a tourism industry professional based in Porec, Croatia, with a broad experience in e-commerce, digital marketing, and content creation. Vera is the founder of Frank – Web & Marketing Agency, through which she launched Frank About Croatia to deliver tailored travel resources for Croatia, drawing on her deep expertise in Croatian trip planning. As both founder and lead writer at Frank About Croatia—a flagship brand of Frank – Web & Marketing Agency—Vera strives to equip independent travelers with the tools and insights to craft personalized itineraries. She is dedicated to offering a comprehensive resource suite that makes effective trip planning simple and enjoyable.

Who is Vera Brljević?

Vera Brljević is a tourism industry professional and content creator. Vera Brljević lives and works in Porec, Croatia.

Vera developed her professional career in the Croatian hotel industry, focusing on sales and marketing with a strong emphasis on e‑commerce and digital marketing. She worked for Croatia’s leading hotel groups—Valamar and Maistra—and ultimately served as Director of Sales, Revenue Management, and E‑Marketing. Drawing on her deep knowledge of the Croatian tourism and hotel sector, her experience in e‑commerce, digital marketing, and content creation, and her passion for helping others, Vera founded Frank Web & Marketing Agency. Through her agency, she launched the Frank About Croatia brand, which is dedicated to assisting travelers in planning their trips to Croatia.

Born and raised in Metković—a town in southern Croatia between Dubrovnik and Split—Vera moved to Zagreb for her studies and now makes her home in Poreč, Istria. Having lived and worked across these distinct regions, she brings firsthand insight into Croatia’s culture and landscapes. This deep, personal connection allows her to offer travelers truly authentic, immersive perspectives on the country and its people.

What is Vera Brljević’s Educational Background?

Vera Brljević’s educational path began at the Mathematics Prep school in Metković, Croatia.

She then advanced to the Faculty of Economics at the University of Zagreb, where she majored in Marketing and completed her degree.

Vera has attended numerous workshops, seminars, and digital marketing and content creation courses alongside her formal studies. She educated herself to apply those strategies and tactics to her websites and projects.

What is Vera Brljević’s Professional Background?

Vera’s professional background is rooted in the Croatian hotel sector, where she built her career in sales and marketing with leading groups such as Valamar and Maistra. She ultimately served as Director of Sales, Revenue Management, and Digital Marketing—driving initiatives that boosted direct bookings and revenue growth.

Alongside her hotel‑industry roles, Vera has led personal and collaborative content strategy projects, specializing in travel writing. Her hands‑on work in e‑commerce—improving the customer journey, refining booking funnels, and increasing conversion rates—demonstrates her ability to turn digital strategies into real‑world results.

What Is the Expertise of Vera Brljević?

The expertise of Vera Brljević is listed below.

• Tourism & Hospitality Strategy: Vera honed her skills within Croatia’s hotel sector, designing and executing sales and marketing initiatives that drive guest engagement and revenue. Her strategic understanding of hospitality operations ensures seamless guest experiences from discovery through booking.
• In‑Depth Knowledge of Croatia: Raised in Metković and seasoned by professional stints in Zagreb and Istria, Vera possesses a nuanced, insider’s view of Croatia’s regions, culture, and hidden gems. This local expertise informs every guide and recommendation she creates.
• Content Strategy & Travel Writing: Vera crafts compelling, actionable travel content, from in‑depth destination guides to customizable itinerary templates. Her collaborative and solo projects reflect a mastery of narrative structure, SEO alignment, and audience engagement.
• E‑Commerce & Conversion Optimization: Specializing in hospitality e‑commerce, Vera improves the online booking funnel by optimizing user journeys, streamlining payment processes, and converting lookers into bookers. Her data‑driven tweaks consistently boost direct bookings and ROI.
• Digital Marketing & SEO: With a strong background in digital marketing, Vera develops and implements organic growth strategies, including on‑page SEO, email campaigns, and social media outreach. Her tactics amplify visibility for small and mid‑sized hospitality brands, generating sustained website traffic and qualified leads.

Who Is Vera Brljevic for Frank About Croatia?

Vera Brljevic is the founder, lead strategist, and principal voice behind Frank About Croatia.

Drawing on her years in Croatia’s hotel sector, where she rose to Director of Sales, Revenue Management, and Digital Marketing, and her deep expertise in e‑commerce and content creation, Vera built this brand to fill a gap in honest, locally‑grounded travel advice.

Under her guidance, every guide, itinerary, and insider tip is personally vetted and crafted to help independent travelers design seamless, unforgettable trips to Croatia.

As the driving force at Frank Web & Marketing Agency, Vera continually expands the site’s offerings, partnering with boutique hotels, curating interactive trip‑planning tools, and sharing hidden‑gem discoveries to ensure you get the very best of Croatia, straight from someone who knows it inside and out.

Why Did Vera Brljevic Start Frank About Croatia?

Vera wanted travelers to experience Croatia like a local, whether savoring homemade peka in Konavle, watching the sunset from an Istrian hilltop, or finding a hidden cove on the Dalmatian coast. She created Frank About Croatia as the trusted companion that helps travelers design those unforgettable moments. Every guide, itinerary, and insider tip comes straight from Vera’s adventures and deep connections across the country, so visitors can experience Croatia beyond the brochures and truly connect with its people, culture, and landscapes.

After years of driving e‑commerce and digital marketing initiatives in a corporate hotel environment, Vera felt a strong pull to put her skills to the ultimate test, on her terms. Launching her brand meant embracing big risks for even bigger rewards: the freedom to work from a caravan as she explores new cultures, the excitement of building something from scratch, and the joy of knowing that her work directly empowers travelers to craft their dream Croatian journey.

What is Vera Brljevic’s Vision for Frank About Croatia?

Vera’s vision for Frank About Croatia is to transform how travelers discover and experience the country, shifting from cookie‑cutter itineraries to personal, locally informed journeys.

With her knowledge of Croatia’s regions, Vera aims to make travel planning effortless yet endlessly customizable. Ultimately, she seeks to build a community of savvy explorers who travel responsibly, support local businesses, and return home with stories that last a lifetime.

Through Frank About Croatia, Vera is committed to elevating Croatia’s tourism landscape: championing sustainable experiences, fostering authentic connections, and proving that travel can be both high‑tech and heartfelt.

What Are Vera Brljevic’s Future Plans for Frank About Croatia?

Vera plans to introduce downloadable offline‑ready destination guides, an interactive itinerary builder for seamless custom trip planning, and a local partnership network that unlocks exclusive discounts and authentic experiences for readers.

What Are Vera’s Hobbies Outside of Work?

Outside of work, Vera loves traveling, especially exploring Spain, her second favorite country after Croatia. She also enjoys foraging for local organic treasures like artisanal cheeses, olive oils, and boutique wines, cooking, and hanging out with friends.

What are Vera Brljevic’s Contact Details?

Vera’s personal contact details are listed below.

• Facebook: https://www.facebook.com/vera.br.1
• LinkedIn: https://www.linkedin.com/in/verabr/
• Email: vera@villadorida.com